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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.
by Belch, George E | Belch, Michael A. Edition: 8th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : New Delhi : McGraw-Hill/Irwin, c2009Availability: Items available for loan: Library at Permanent Campus (9), Library at School of Business (33). Items available for reference: Library at Permanent Campus
[Call number: 659.1 B427a 2012 C-34 R]
(1).
Checked out (4). In transit (5). Location(s): General Stacks 659.1 B427a 8th ed. 2012 C-24, General Stacks 659.1 B427a 8th ed. 2012 C-02.
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2.
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Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.
by Clow, Kenneth E | Baack, Donald. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Other title: Integrated advertising, promotion, and marketing communications.Availability: Items available for loan: Library at School of Business (16). Location(s): General Stacks 659.1 C648i 2007 C-01.
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3.
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Advertising and promotion: an integrated marketing communications perspective.
by Michael A. Belch, George E. Belch. Edition: 10th, Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi McGraw-Hill 2015Availability: Items available for loan: Library at School of Business (2). Checked out (1). In transit (1). Location(s): General Stacks 659.1 B427a 10th ed. 2015 C-01.
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4.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
by Belch, George E. (George Edward), 1951- | Belch, Michael A. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, c2004Availability: Items available for loan: Library at School of Business (12). In transit (2). Location(s): General Stacks 659.1 B427a 2004 C-01.
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Increasing hits and selling more on your Web site / Greg Helmstetter.
by Helmstetter, Greg, 1967-. Material type: Text; Literary form:
Not fiction
; Audience:
General;
Publisher: New York : Wiley Computer Pub., c1997Online access: Contributor biographical information | Publisher description | Table of Contents Availability: Items available for loan: Uttara University Central Library (1). Location(s): General Stacks 658.8'00285'467 S7828i 1997 C.1.
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Complete guide to Internet publicity : creating and launching successful online campaigns / Steve O'Keefe.
by O'Keefe, Steve, 1959-. Material type: Text; Literary form:
Not fiction
; Audience:
General;
Publisher: New York : John Wiley, c2002Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: Uttara University Central Library (1). Location(s): General Stacks 659'.0285'4678 O413c 2002 C-1.
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7.
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Advertising and promotion : an integrated marketing communications perspective / George Belch & Michael Belch, Both of San Diego State University.
by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.]. Edition: 7th editionMaterial type: Text; Literary form:
Not fiction
; Audience:
Juvenile;
Publisher: New Delhi : Tata McGraw-Hill Education, 2010Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 659.1 B427a 2010 C-01.
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8.
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Advertising : principles & practice / William Wells, Sandra Moriarty, John Burnett.
by Wells, William, 1926- | Burnett, John, 1944- | Moriarty, Sandra E. (Sandra Ernst). Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006Other title: Advertising : principles and practice.Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 659.1 W456a 2006 C-01.
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9.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.
by Belch, George E | Belch, Michael A. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : McGraw-Hill/Irwin, c2009Availability: Items available for loan: Library at Permanent Campus (3). Items available for reference: Library at Permanent Campus
[Call number: 659.1 B427a 6th ed. 2003 C-01]
(1).
Location(s): General Stacks 659.1 B427a 6th ed. 2003 C-02.
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10.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.]. Edition: Eleventh edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York, NY : McGraw-Hill Education, [2018]Availability: Items available for loan: Library at Permanent Campus (1). Location(s): General Stacks 659.1 B427a 2018 C-01.
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