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1. Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.

by Belch, George E | Belch, Michael A.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : New Delhi : McGraw-Hill/Irwin, c2009Availability: Items available for loan: Library at Permanent Campus (9), Library at School of Business (33). Items available for reference: Library at Permanent Campus [Call number: 659.1 B427a 2012 C-34 R] (1).
Checked out (4). In transit (5).
Location(s): General Stacks 659.1 B427a 8th ed. 2012 C-24, General Stacks 659.1 B427a 8th ed. 2012 C-02.

2. Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.

by Clow, Kenneth E | Baack, Donald.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Other title: Integrated advertising, promotion, and marketing communications.Availability: Items available for loan: Library at School of Business (16). Location(s): General Stacks 659.1 C648i 2007 C-01.

3. Advertising and promotion: an integrated marketing communications perspective.

by Michael A. Belch, George E. Belch.

Edition: 10th, Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi McGraw-Hill 2015Availability: Items available for loan: Library at School of Business (2). Checked out (1). In transit (1). Location(s): General Stacks 659.1 B427a 10th ed. 2015 C-01.

4. Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2004Availability: Items available for loan: Library at School of Business (12). In transit (2). Location(s): General Stacks 659.1 B427a 2004 C-01.

5. Advertising and promotion : an integrated marketing communications perspective / George Belch & Michael Belch, Both of San Diego State University.

by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.].

Edition: 7th editionMaterial type: Text Text; Literary form: Not fiction ; Audience: Juvenile; Publisher: New Delhi : Tata McGraw-Hill Education, 2010Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 659.1 B427a 2010 C-01.

6. Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.

by Belch, George E | Belch, Michael A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : McGraw-Hill/Irwin, c2009Availability: Items available for loan: Library at Permanent Campus (3). Items available for reference: Library at Permanent Campus [Call number: 659.1 B427a 6th ed. 2003 C-01] (1).
Location(s): General Stacks 659.1 B427a 6th ed. 2003 C-02.

7. Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.].

Edition: Eleventh edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill Education, [2018]Availability: Items available for loan: Library at Permanent Campus (1). Location(s): General Stacks 659.1 B427a 2018 C-01.


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