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1.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.
by Belch, George E | Belch, Michael A. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : New Delhi : McGraw-Hill/Irwin, c2009Availability: Items available for loan: Library at Permanent Campus (9), Library at School of Business (33). Items available for reference: Library at Permanent Campus
[Call number: 659.1 B427a 2012 C-34 R]
(1). Checked out (4). In transit (5). Location(s): General Stacks 659.1 B427a 8th ed. 2012 C-24, General Stacks 659.1 B427a 8th ed. 2012 C-02.
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2.
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Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.
by Clow, Kenneth E | Baack, Donald. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Other title: Integrated advertising, promotion, and marketing communications.Availability: Items available for loan: Library at School of Business (16). Location(s): General Stacks 659.1 C648i 2007 C-01.
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3.
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Advertising and promotion: an integrated marketing communications perspective.
by Michael A. Belch, George E. Belch. Edition: 10th, Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi McGraw-Hill 2015Availability: Items available for loan: Library at School of Business (2). Checked out (1). In transit (1). Location(s): General Stacks 659.1 B427a 10th ed. 2015 C-01.
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4.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
by Belch, George E. (George Edward), 1951- | Belch, Michael A. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, c2004Availability: Items available for loan: Library at School of Business (12). In transit (2). Location(s): General Stacks 659.1 B427a 2004 C-01.
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5.
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Advertising and promotion : an integrated marketing communications perspective / George Belch & Michael Belch, Both of San Diego State University.
by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.]. Edition: 7th editionMaterial type: Text; Literary form:
Not fiction
; Audience:
Juvenile;
Publisher: New Delhi : Tata McGraw-Hill Education, 2010Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 659.1 B427a 2010 C-01.
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6.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.
by Belch, George E | Belch, Michael A. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : McGraw-Hill/Irwin, c2009Availability: Items available for loan: Library at Permanent Campus (3). Items available for reference: Library at Permanent Campus
[Call number: 659.1 B427a 6th ed. 2003 C-01]
(1). Location(s): General Stacks 659.1 B427a 6th ed. 2003 C-02.
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7.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.]. Edition: Eleventh edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York, NY : McGraw-Hill Education, [2018]Availability: Items available for loan: Library at Permanent Campus (1). Location(s): General Stacks 659.1 B427a 2018 C-01.
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