|
|
1.
|
Marketing management : a south asian perspective / Philip Kotler ... [et al.].
by Kotler, Philip | Kotler, Philip. Edition: 13th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. ; New Delhi : Pearson Prentice Hall, c2009Availability: Items available for loan: Library at Permanent Campus (65). Items available for reference: Library at Permanent Campus
[Call number: 658.8 K874m 2009 C-1 R]
(1).
Checked out (3). In transit (8). Location(s): General Stacks 658.8 K874m 2009 C-02 .
|
|
|
2.
|
Marketing research : an applied orientation / Naresh K Malhotra and Sayabhusan Dash
by Malhotra, Naresh K. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online access: Read full text Availability: Items available for loan: Library at Permanent Campus (42). In transit (2). Location(s): General Stacks 658.83 M249m 2008 C-01.
|
|
|
3.
|
Marketing research : an applied orientation Naresh K. Malhotra; Satyabhusan Dash
by Malhotra, Naresh K | Dash, Satyabhusan. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2011Online access: Table of contents Availability: Items available for loan: Library at Permanent Campus (16). Checked out (4). In transit (5). Location(s): General Stacks 658.83 M249m 2011 C-01.
|
|
|
4.
|
Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.
by Clow, Kenneth E | Baack, Donald. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Other title: Integrated advertising, promotion, and marketing communications.Availability: Items available for loan: Library at School of Business (16). Location(s): General Stacks 659.1 C648i 2007 C-01.
|
|
|
5.
|
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.
by Schiffman, Leon G | Kanuk, Leslie Lazar. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Availability: Items available for loan: Library at Permanent Campus (27). Checked out (3). In transit (4). Location(s): General Stacks 658.8/342 S333c 2007 C-34.
|
|
|
6.
|
Principles of marketing / Philip Kotler, Gary Armstrong.
by Kotler, Philip | Armstrong, Gary (Gary M.). Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson Prentice Hall, 2012Availability: No items available In transit (1).
|
|
|
7.
|
Principles of marketing / Philip Kotler, Gary Armstrong.
by Kotler, Philip | Armstrong, Gary (Gary M.). Edition: 12th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Online access: Table of contents only Availability: Items available for loan: Library at Permanent Campus (3), Library at School of Business (1). Location(s): General Stacks 658.8 K874p 2016 C-02, General Stacks 658.8 K874p 2016 C-01.
|
|
|
8.
|
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
by Lovelock, Christopher H | Wirtz, Jochen. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004Availability: Items available for loan: Library at Permanent Campus (2). Location(s): General Stacks 658.8 L9112s 2005 C-01.
|
|
|
9.
|
Principles of marketing / Philip Kotler, Gary Armstrong.
by Kotler, Philip | Armstrong, Gary (Gary M.). Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2001Online access: Table of contents only Availability: Items available for loan: Library at Permanent Campus (1). Location(s): General Stacks 658.8 K8487p 2001 C-1.
|
