Principles of marketing / Philip Kotler, Gary Armstrong.
By: Kotler, Philip.
Contributor(s): Armstrong, Gary (Gary M.).
Material type: TextPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2001Edition: 9th ed.Description: xxxi, 785, [99] p. : ill. (chiefly col.) ; 29 cm.ISBN: 9780132390026 (alk. paper); 0132390027 (alk. paper); 8120318390.Subject(s): MarketingDDC classification: 658.8 Online resources: Table of contents onlyItem type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Books | Library at Permanent Campus General Stacks | Non-fiction | 658.8 K8487p 2001 C-1 (Browse shelf) | 01 | Available | 000293 |
Total holds: 0
Includes bibliographical references (p. R-1 - R-30) and indexes.
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