Marketing research : an applied orientation / Naresh K Malhotra and Sayabhusan Dash
By: Malhotra, Naresh K
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Material type: 
TextPublisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Edition: 6th ed.Description: 1 v. (various pagings) : ill., map ; 29 cm.ISBN: 9788131731819.Subject(s): Marketing researchDDC classification: 658.83 Online resources: Read full text
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Uttara University Central Library General Stacks | Non-fiction | 658.83 M249m 2008 C-43 (Browse shelf) | 43 | Available | 000290 |
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Includes bibliographical references and index.
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