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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Kotler, Philip.
Contributor(s): Armstrong, Gary (Gary M.).
Material type: TextTextPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Edition: 12th ed.Description: xxxii, 599, [99] p. : ill. (chiefly col.) ; 29 cm.ISBN: 9780132390026 (alk. paper); 0132390027 (alk. paper); 9780132390026.Subject(s): MarketingDDC classification: 658.8 Online resources: Table of contents only
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
Books Books Library at Permanent Campus
General Stacks
Non-fiction 658.8 K874p 2016 C-02 (Browse shelf) 02 Available 013933
Books Books Library at Permanent Campus
General Stacks
Non-fiction 658.8 K874p 2016 C-03 (Browse shelf) 03 Available 013937
Books Books Library at Permanent Campus
General Stacks
Non-fiction 658.8 K874p 2016 C-04 (Browse shelf) 04 Available 013938
Books Books Library at School of Business
General Stacks
Non-fiction 658.8 K874p 2016 C-01 (Browse shelf) C-01 Available 040771
Total holds: 0

Includes bibliographical references (p. R-1 - R-30) and indexes.

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Last date of update 01 Jan., 2020
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