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1.
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Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.
by Clow, Kenneth E | Baack, Donald. Edition: 3rd ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007Other title: Integrated advertising, promotion, and marketing communications.Availability: Items available for loan: Library at School of Business (16). Location(s): General Stacks 659.1 C648i 2007 C-01.
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2.
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Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl.
by Chopra, Sunil, 1960- | Meindl, Peter, 1970-. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2013Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 658.7 C549s 2001.
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3.
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Principles of marketing / Philip Kotler, Gary Armstrong.
by Kotler, Philip | Armstrong, Gary (Gary M.). Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson Prentice Hall, 2012Availability: No items available In transit (1).
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4.
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Principles of marketing / Philip Kotler, Gary Armstrong.
by Kotler, Philip | Armstrong, Gary (Gary M.). Edition: 12th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Online access: Table of contents only Availability: Items available for loan: Library at Permanent Campus (3), Library at School of Business (1). Location(s): General Stacks 658.8 K874p 2016 C-02, General Stacks 658.8 K874p 2016 C-01.
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5.
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Consumer behavior / Leon G. Schiffman, J. Donald Kennedy Chair in Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joseph Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey.
by Schiffman, Leon G [author.] | Wisenblit, Joseph [author.]. Edition: Eleventh edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, [2015]Availability: Items available for loan: Library at School of Business (1). In transit (1). Location(s): General Stacks 658.8/342 S333c 2015 C-02.
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6.
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Marketing research : an applied orientation / Naresh K. Malhotra.
by Malhotra, Naresh K. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Pearson, c2010Availability: Items available for loan: Library at Permanent Campus (1). Items available for reference: Library at School of Business
[Call number: 658.8/3 M249m 2016 C-01 ]
(1).
Location(s): General Stacks 658.8/3 M249m 2016 C-02.
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7.
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Principles of marketing / Philip Kotler, Northwestern University, Gary Armstrong, University of North Carolina, Sridhar Balasubramanian, University of North Carolina.
by Kotler, Philip [author.] | Armstrong, Gary (Gary M.) [author.]. Edition: 18th Edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Hoboken, NJ : Pearson, [2022]Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 658.8 K874p 2021 C-01.
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