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Consumer behavior : building marketing strategy / David L. Mothersbaugh, University of Alabama, Del I. Hawkins, University of Oregon.
by Hawkins, Del I | Mothersbaugh, David L. Edition: Thirteenth edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York, NY : McGraw-Hill Education, [2016]Availability: Items available for loan: Library at Permanent Campus (1), Library at School of Business (19). Items available for reference: Library at School of Business
[Call number: 658.8/3420973 MOC M9186 2016 C-01]
(1). In transit (1). Location(s): General Stacks 658.8/3420973 MOC M9186 2016 C-09, General Stacks 658.8/3420973 MOC M9186 2016 C-02.
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2.
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Consumer behavior : concepts and applications / David L. Loudon, Albert J. Della Bitta.
by Loudon, David L | Della Bitta, Albert J. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c1993Availability: Items available for reference: Library at School of Business
[Call number: 658.8/34 L8867 1993]
(1). Location(s): Reference 658.8/34 L8867 1993.
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3.
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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, c2002Online access: Publisher description | Table of contents Availability: Items available for loan: Library at School of Business (6). Location(s): General Stacks 658.8/342 P4784c 2001.
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4.
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Consumer behavior and managerial decision making / Frank R. Kardes.
by Kardes, Frank R. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2002Availability: Items available for loan: Library at School of Business (10). Location(s): General Stacks 658.8/342 K1831c 2002.
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5.
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Consumer behavior : buying, having, and being / Michael R. Solomon.
by Solomon, Michael R. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 658.8/342 S6895c 2004 c-01.
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6.
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Consumer behavior / Leon G. Schiffman, J. Donald Kennedy Chair in Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joseph Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey.
by Schiffman, Leon G [author.] | Wisenblit, Joseph [author.]. Edition: Eleventh edition.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, [2015]Availability: Items available for loan: Library at School of Business (1). In transit (1). Location(s): General Stacks 658.8/342 S333c 2015 C-02.
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7.
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Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh.
by Hawkins, Del I | Mothersbaugh, David L. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2010Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 658.8/34 H3934c 2012 C-01.
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