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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch.
Material type:
TextPublication details: New Delhi : McGraw-Hill/Irwin, c2009Edition: 6th edDescription: xxvi, 779 p.: ill.; 28 cmISBN: - 0072536764
- 0071214380
- 659.1 23 B427a 6th ed. 2003
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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M Azizur Rahman Library General Stacks | Non-fiction | 659.1 B427a 6th ed. 2003 C-04 (Browse shelf(Opens below)) | 04 | Available | 035626 | |||
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M Azizur Rahman Library General Stacks | Non-fiction | 659.1 B427a 6th ed. 2003 C-01 (Browse shelf(Opens below)) | 01 | Not For Loan | 009712 | |||
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M Azizur Rahman Library General Stacks | Non-fiction | 659.1 B427a 6th ed. 2003 C-02 (Browse shelf(Opens below)) | 02 | Available | 009711 | |||
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M Azizur Rahman Library General Stacks | Non-fiction | 659.1 B427a 6th ed. 2003 C-03 (Browse shelf(Opens below)) | 03 | Available | 009726 |
Total holds: 0
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| 659.1 B427a 2012 C-34 R Advertising and promotion : | 659.1 B427a 2018 C-01 Advertising and promotion : | 659.1 B427a 6th ed. 2003 C-01 Advertising and promotion : | 659.1 B427a 6th ed. 2003 C-02 Advertising and promotion : | 659.1 B427a 6th ed. 2003 C-03 Advertising and promotion : | 659.1 B427a 6th ed. 2003 C-04 Advertising and promotion : | 659.1 B427a 8th ed. 2012 C-24 Advertising and promotion : |
Includes bibliographical reference and index.
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