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1. Exploring marketing research / William G. Zikmund.

by Zikmund, William G.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Australia ; [Cincinnati, Ohio] : Thomson/South-Western, c2003Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Library at School of Business (2). Location(s): General Stacks 658.8/3 Z68e 2003 .

2. Research for marketing decisions / Paul E. Green, Donald S. Tull, Gerald Albaum.

by Green, Paul E | Tull, Donald S | Albaum, Gerald.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1988Availability: Items available for loan: Library at School of Business (1). Location(s): General Stacks 658.8/3 G7976r 1988.

3. Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Pearson, c2010Availability: Items available for loan: Library at Permanent Campus (1). Items available for reference: Library at School of Business [Call number: 658.8/3 M249m 2016 C-01 ] (1).
Location(s): General Stacks 658.8/3 M249m 2016 C-02.


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