Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill, c2002.Edition: 6th edDescription: xxvi, 582 p., [24] p. of plates : ill. (some col.) ; 27 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Books	Library at School of Business General Stacks	Non-fiction	658.8/342 P4784c 2001 (Browse shelf(Opens below))	1	Available	007889
Books	Library at School of Business General Stacks	Non-fiction	658.8/342 P4784c 2001 (Browse shelf(Opens below))	2	Available	007892
Books	Library at School of Business General Stacks	Non-fiction	658.8/342 P4784c 2001 (Browse shelf(Opens below))	3	Available	07894
Books	Library at School of Business General Stacks	Non-fiction	658.8/342 P4784c 2001 (Browse shelf(Opens below))	4	Available	007891
Books	Library at School of Business General Stacks	Non-fiction	658.8/342 P4784c 2001 (Browse shelf(Opens below))	5	Available	007887
Books	Library at School of Business General Stacks	Non-fiction	658.8/342 P4784c 2001 (Browse shelf(Opens below))	6	Available	007888

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Includes bibliographical references and index.

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