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21. Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Pearson, c2010Availability: Items available for loan: Library at Permanent Campus (1). Items available for reference: Library at School of Business [Call number: 658.8/3 M249m 2016 C-01 ] (1).
Location(s): General Stacks 658.8/3 M249m 2016 C-02.

22. Principles of marketing / Philip Kotler, Northwestern University, Gary Armstrong, University of North Carolina, Sridhar Balasubramanian, University of North Carolina.

by Kotler, Philip [author.] | Armstrong, Gary (Gary M.) [author.].

Edition: 18th Edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ : Pearson, [2022]Availability: No items available In transit (1).


Last date of update 01 Jan., 2020
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