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Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker.
Material type:
TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1994.Edition: 10th edDescription: xxviii, 697 p. : co;. ill., col. maps ; 25 cmISBN: - 0071135618
- 658.8 23
- HF5415 .S745 1994
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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M Azizur Rahman Library General Stacks | Non-fiction | 658.8 S792f 1994 C-1 (Browse shelf(Opens below)) | 01 | Available | 041657 | |||
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M Azizur Rahman Library General Stacks | Non-fiction | 658.8 S792f 1994 (Browse shelf(Opens below)) | 02 | Available | 000587 | |||
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Books
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M Azizur Rahman Library General Stacks | Non-fiction | 658.8 S792f 1994 (Browse shelf(Opens below)) | 03 | Available | 000586 |
Total holds: 0
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| 658.8 S333c 2007 C-21 Consumer behavior / | 658.8 S371m 1989 Marketing challenges : cases and exercises / | 658.8 S792f 1994 Fundamentals of marketing / | 658.8 S792f 1994 Fundamentals of marketing / | 658.8 S792f 1994 C-1 Fundamentals of marketing / | 658.8 S79s 1997 C-1 R Sales, marketing, and continuous improvement : six best practices to achieve revenue growth and increase customer loyalty / | 658.8 S79s 1997 C-2 Sales, marketing, and continuous improvement : six best practices to achieve revenue growth and increase customer loyalty / |
Includes bibliographical references and indexes.
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