Fundamentals of marketing / (Record no. 5257)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00808nam a2200241 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240123m19941991nyuab b 001 0 eng |
| 035 ## - SYSTEM CONTROL NUMBER | |
| -- | (DLC) 93028550 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 93028550 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0071135618 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| Language of cataloging | BD-DhUUL |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .S745 1994 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Stanton, William J. |
| 9 (RLIN) | 8017 |
| 245 10 - TITLE STATEMENT | |
| Title | Fundamentals of marketing / |
| Statement of responsibility, etc. | William J. Stanton, Michael J. Etzel, Bruce J. Walker. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | c1994. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxviii, 697 p. : |
| Other physical details | co;. ill., col. maps ; |
| Dimensions | 25 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | McGraw-Hill series in marketing |
| 9 (RLIN) | 8018 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 8019 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Etzel, Michael J. |
| 9 (RLIN) | 8020 |
| Personal name | Walker, Bruce J. |
| 9 (RLIN) | 8021 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | M Azizur Rahman Library | M Azizur Rahman Library | General Stacks | 23.01.2024 | 658.8 S792f 1994 C-1 | 041657 | 23.01.2024 | 01 | 23.01.2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | M Azizur Rahman Library | M Azizur Rahman Library | General Stacks | 23.01.2024 | 658.8 S792f 1994 | 000587 | 24.09.2024 | 02 | 23.01.2024 | Books |