Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
By: Peter, J. Paul
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Contributor(s): Olson, Jerry C. (Jerry Corrie).
Material type: 
TextSeries: McGraw-Hill/Irwin series in marketing. Publisher: Boston : McGraw-Hill, c2002Edition: 6th ed.Description: xxvi, 582 p., [24] p. of plates : ill. (some col.) ; 27 cm.ISBN: 0072410647 (alk. paper).Subject(s): Consumer behavior | MarketingDDC classification: 658.8/342 Online resources: Publisher description | Table of contents
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Library at School of Business General Stacks | Non-fiction | 658.8/342 P4784c 2001 (Browse shelf) | 1 | Available | 007889 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/342 P4784c 2001 (Browse shelf) | 2 | Available | 007892 | ||
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Books
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Library at School of Business General Stacks | Non-fiction | 658.8/342 P4784c 2001 (Browse shelf) | 3 | Available | 07894 | ||
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Books
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Library at School of Business General Stacks | Non-fiction | 658.8/342 P4784c 2001 (Browse shelf) | 4 | Available | 007891 | ||
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Books
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Library at School of Business General Stacks | Non-fiction | 658.8/342 P4784c 2001 (Browse shelf) | 5 | Available | 007887 | ||
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Books
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Library at School of Business General Stacks | Non-fiction | 658.8/342 P4784c 2001 (Browse shelf) | 6 | Available | 007888 |
Total holds: 0
Browsing Library at School of Business Shelves , Shelving location: General Stacks , Collection code: Non-fiction Close shelf browser
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| 658.8/342 P4784c 2001 Consumer behavior and marketing strategy / | 658.8/342 P4784c 2001 Consumer behavior and marketing strategy / | 658.8/342 P4784c 2001 Consumer behavior and marketing strategy / | 658.8/342 P4784c 2001 Consumer behavior and marketing strategy / | 658.8/342 P4784c 2001 Consumer behavior and marketing strategy / | 658.8/342 P4784c 2001 Consumer behavior and marketing strategy / | 658.8/342 S333c 2015 C-01 Consumer behavior / |
Includes bibliographical references and index.
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