Marketing challenges : cases and exercises / (Record no. 9818)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00747nam a2200229Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241002140558.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241002s1989 xx a 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070387898 |
| International Standard Book Number | 9780071005210 |
| International Standard Book Number | 00703878936 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhUUL |
| Language of cataloging | eng |
| Transcribing agency | BD-DhUUL |
| Modifying agency | BD-DhUUL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Schonberger, Richard |
| 9 (RLIN) | 17103 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing challenges : cases and exercises / |
| Statement of responsibility, etc. | Christopher H. Lovelock, Charles B. Weinberg and John D. Claxton |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Ill: |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | ©1989 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xl, 671 pages.: |
| Other physical details | ill.; |
| Dimensions | 24 cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Case studies |
| 9 (RLIN) | 17124 |
| Topical term or geographic name entry element | Product Management |
| 9 (RLIN) | 17125 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Weinberg, Charles B. |
| 9 (RLIN) | 17126 |
| Personal name | Claxton, John D. |
| 9 (RLIN) | 17127 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Non-fiction | M Azizur Rahman Library | M Azizur Rahman Library | General Stacks | 02.10.2024 | Donated by Asia Foundation | 658.8 S371m 1989 | 043039 | 02.10.2024 | 01 | 02.10.2024 | Books |