000			01189nam a22002897a 4500
003			BD-DhUUL
005			20241226155220.0
008			241226s1996 nyua f 001 0 eng
010			_a 96000530
020			_a0471124397 (cloth : alk. paper)
020			_a0471124419 (pbk. : alk. paper)
040			_aDLC _cBD-DhUUL _dBD-DhUUL _beng
050	0	0	_aHF5826.5 _b.S64 1996
082	0	0	_a658.8/4 _220
100	1		_aSmith, Jeanette, _d1924- _919272
245	1	0	_aEntrepreneur magazine : _bguide to integrated marketing / _cJeanette Smith.
260			_aNew York : _bJohn Wiley, _cc1996.
300			_axii, 277 p. : _bill. ; _c24 cm.
440		0	_aEntrepreneur magazine small business series _98227
504			_aIncludes index.
650		0	_aAdvertising media planning _xHandbooks, manuals, etc. _919273
650		0	_aDirect marketing _xHandbooks, manuals, etc. _919274
856	4		_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix05/96000530.html
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0707/96000530-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0707/96000530-d.html
942			_2ddc _cBK
999			_c10857 _d10857