Futrell, Charles. <br/><br/>
ABC's of relationship selling through service / 
Charles M. Futrell. 
 - 8e. 
 - New York :  McGraw-Hill/Irwin,  c2005. 
 - xxii, 548 p. :  ill. ;  26 cm. 
 - The McGraw-Hill/Irwin series in marketing .
<br/><br/>Includes bibliographical references (p. 531-534) and index. 
<br/><br/><label>ISBN: </label>0072857056 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling.
<br/><br/><label>LC Class. No.: </label>HF5438.25  / .F868 2005 
<br/><br/><label>Dewey Class. No.: </label>658.85