TY  - BOOK
AU  - Holloway,Robert J.
AU  - Hancock,Robert Spencer
TI  - Marketing in a changing environment
T2  - The Wiley marketing series
SN  - 0471407097
AV  - HF5415 .H7425 1973
U1  - 380.1 
PY  - 1973///]
CY  - New York
PB  - Wiley
KW  - Marketing
N1  - Includes bibliographies
ER  -