Contemporary advertising / William F. Arens.

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Material type: Text

TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2004.Edition: 9th edDescription: xlii, 617, [62] p. : ill. (some col.) ; 28 cm. + 1 CD-ROM (4 3/4 in.)ISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	M Azizur Rahman Library General Stacks	Non-fiction	659.1 Ar336c 2004 (Browse shelf(Opens below))	01	Available		042594

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Includes index.

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