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Marketing in a changing environment /

Holloway, Robert J.

Marketing in a changing environment / Robert J. Holloway and Robert S. Hancock. - 2d ed. - New York, Wiley [1973] - xv, 716 p. illus. 24 cm. - The Wiley marketing series .

Includes bibliographies.

ISBN: 0471407097

LCCN: 72007489

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .H7425 1973

Dewey Class. No.: 380.1

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