| 000 | 00760nam a22002417a 4500 | ||
|---|---|---|---|
| 003 | BD-DhUUL | ||
| 005 | 20241015103421.0 | ||
| 008 | 241015s1997 mauab b 000 0 eng | ||
| 010 | _a 96076948 | ||
| 020 | _a039578574X | ||
| 040 |
_aDLC _cBD-DhUUL _dBD-DhUUL _beng |
||
| 050 | 0 | 0 |
_aHF5415 _b.P658 1997 |
| 082 | 0 | 0 |
_a658.8 _221 |
| 100 | 1 |
_aPride, William M. _q(William Morgan) _917568 |
|
| 245 | 1 | 0 |
_aMarketing : _bconcepts and strategies / _cWilliam M. Pride, O.C. Ferrell. |
| 250 | _a10th ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin, _cc1997. |
||
| 300 |
_axxxii, 666 p. : _bcol. ill., col. maps ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aFerrell, O. C. _917569 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c9995 _d9995 |
||