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008 010302s2000 nyu g b 001 0 eng d
010 _a 2001274959
015 _aGB A0-V9990
020 _a0471384712
035 _a(OCoLC)ocm45238162
040 _aEQO
_cEQO
_dCOR
_dDLC
042 _alccopycat
050 0 0 _aHD31
_b.C6218 2000
245 0 4 _aThe Conference Board challenge to business :
_bindustry leaders speak their minds /
_cedited by Peter Krass ; with an introduction by Richard E. Cavanagh.
246 3 0 _aIndustry leaders speak their mind
260 _aNew York :
_bWiley,
_c2000.
300 _aviii, 311 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 8 _aMachine generated contents note: PART I: Leadership Dynamics -- Robert Townsend Townsend' Third Degree in Leadership -- William T. Esrey Leader.hip in the Next Century -- Crawford H. A Philosophy of Busines Leadership -- Greenewalt -- Richard G. LeFauve Leaving the Comfort Zone -- Warren G. Bennis Leaders and Visions: Orchestrating -- the Corporate Culture -- PART II: Principles of Management -- Andrew S. Grove Elephants Can So Dance -- Peter F. Drucker The Rise of the Knowledge Worker -- Warren E. Buffett Track Record Is Everything -- I. MacAllister Much Ado About Worker -- Booth Participation -- Richard Branson The Virgin Iconoclast -- PART III: Marketing and Brand-Building -- Akio Morita Moving Up in Marketing -- by Getting Down to Basicd -- Melvin R. Goodes How to Create an Internal -- Corporate Brand -- iii -- Jennifer Laing Keeping an Endangered Relationship -- Alive -- Howard J. Advertisingfrom a Management -- Morgens Viewpoint -- PART IV: Corporate Citizenship Brings Success -- Robert D. Haas Ethics: A Global Business Challenge -- J. Irwin Miller Company Social Responsibility - -- Too Much or Not Enough? -- Anita Roddick Not Free Trade but Fair Trade -- Katherine Graham If "Business Credibility"Means -- Anything -- Raymond V. An Ethics Prescriptionfor Success -- Gilmartin -- PART V: Conquering Technology -- Charles B. Wang What CEOs Don't Know -- Simon Ramo The Computer in Management -- Arjay Miller Human Values in the Computer Age -- James P. Manzi Beyond Strategy: A Viewfrom the Top -- PART VI: The Drive for Quality and Profits -- Joseph M. Juran Strategies for World-Class Quality -- Jon C. Madonna Measure, Monitor and Improve -- Quality -- Paul A. Allaire Leadership through Quality at Xerox -- Michael R. The Quality Experience at Honeywell -- Bonsignore -- iv -- PART VII: Strategic Growth -- Jim Koch Brewing Up Growth:An -- Innovator's Tale -- Charles D. Miller Using Strategic Planning to Lead -- the Corporation -- Rebecca P. Mark Riky Business -- James P. Kelly Growing a Global Delivery System -- PART VIII: Breaking through Bureaucracy -- Lawrence A. Bossidy Why Do We Waste Time Doing This? -- Edgar S. Woolard Jr. Did You Ever See an Elephant Charge? -- Lord Colin Marshall Self-Management -- of Knightsbridge -- Emmanuel A. A Case Study in Reengineering -- Kampouris -- Tom Peters Letting Go of Controls -- Acknowledgments -- Appendix A: -- About The Conference Board -- Appendix B: -- Research by The Conference Board -- Note. -- Credits and Sources -- Index.
650 0 _aBusiness.
650 0 _aBusinesspeople
_vInterviews.
_916371
650 0 _aIndustrial management.
700 1 _aKrass, Peter.
_916194
710 2 _aConference Board.
_916372
942 _2ddc
_cBK
999 _c9510
_d9510