| 000 | 00822nam a2200229 a 4500 | ||
|---|---|---|---|
| 008 | 231101s2005 mauab b 001 0 eng | ||
| 020 | _a0072833718 (alk. paper) | ||
| 040 |
_aDLC _cDLC _dBD-DhUUL |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF1416 _b.C375 2005 |
| 082 | 0 | 0 |
_a658.8/4 _222 _bC359i 2005 |
| 100 | 1 |
_aCateora, Philip R. _97079 |
|
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, John L. Graham. |
| 250 | _a12th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill/Irwin, _cc2005. |
||
| 300 |
_axxxiii, 697 p. : _bcol. ill., col. maps ; _c29 cm. + _e1 CD-ROM (4 3/4 in.) |
||
| 440 | 0 |
_aMcGraw-Hill/Irwin series in marketing _91845 |
|
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport marketing. _97080 |
|
| 650 | 0 |
_aInternational business enterprises. _9298 |
|
| 700 | 1 |
_aGraham, John L. _97081 |
|
| 999 |
_c4810 _d4810 |
||