000 | 01081cam a2200313 a 4500 | ||
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999 |
_c4472 _d4472 |
||
001 | 14688426 | ||
003 | BD-DhUUL | ||
005 | 20221108145425.0 | ||
008 | 070108s2008 njua b 001 0 eng | ||
010 | _a 2007000562 | ||
020 | _a9780132390026 (alk. paper) | ||
020 | _a0132390027 (alk. paper) | ||
020 | _a9780132390026 | ||
035 | _a(OCoLC)ocm77575083 | ||
035 | _a(OCoLC)77575083 | ||
040 |
_aDLC _cDLC _dYDX _dBAKER _dBTCTA _dYDXCP _dNLGGC _dBD-DhUUL _beng |
||
050 | 0 | 0 |
_aHF5415 _b.K636 2008 |
082 | 0 | 0 |
_a658.8 _222 |
100 | 1 |
_aKotler, Philip. _91473 |
|
245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
250 | _a12th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2008. |
||
300 |
_axxxii, 599, [99] p. : _bill. (chiefly col.) ; _c29 cm. |
||
504 | _aIncludes bibliographical references (p. R-1 - R-30) and indexes. | ||
650 | 0 |
_aMarketing. _9982 |
|
700 | 1 |
_aArmstrong, Gary _q(Gary M.) _91524 |
|
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip078/2007000562.html |
942 |
_2ddc _cBK |