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1.
Strategic marketing / David W. Cravens and Nigel Piercy by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Prentice Hall, c2013
Availability: Items available for loan: Uttara University Central Library (1)Location, call number: General Stacks 658.802 C887s 10th ed. 2013 C-01.

2.
Corporate information strategy and management : the challenges of managing in a network economy / Lynda M. Applegate, Robert D. Austin and F. Warren McFarlan by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Prentice Hall, c2003
Availability: Items available for loan: Uttara University Central Library (1)Location, call number: General Stacks 658.4038011 Ap15c 6th ed. 2003 C-01.

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