David, Fred R.

Strategic management : concepts & cases / Fred R. David. - 12th ed. - Upper Saddle River, N.J. ; New Delhi : Pearson/Prentice Hall, c2009. - 695 p. : ill. maps ; 26 cm.

Includes bibliographical references and indexes.

9788131724859 9788120335660 0130807850

98047066


Strategic planning--Case studies.
Strategic planning.

658.4/012