Thompson, Arthur A.

Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Jr. and Strickland III - 12th ed. - New York: McGraw-Hill/Irwin, 2001 - 714 p.: col. ill. ; 27 cm.

Includes bibliographical references and indexes

0072319801


Strategic planning.
Strategic planning--Case studies

658.4/012