TY  - BOOK
AU  - Kotler,Philip
TI  - Marketing management: a South Asian perspective 
SN  - 9788131716830
U1  - 658.8 22
PY  - 2009///
CY  - Upper Saddle River, N.J., New Delhi
PB  - Prentice Hall
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -