Kotler, Philip <br/><br/>
Marketing management :  a South Asian perspective / 
Philip Kotler [et. all.]... 
 - 13th ed. 
 - Upper Saddle River, N.J. ;  New Delhi :  Prentice Hall,  c2009 
 - xxxix, 733 [45] p. :  col. ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9788131716830 
<br/><br/><label>LCCN: </label>2004029595 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / K8354m 13th ed. 2009