Introduction to mass communication : media literacy and culture /
Stanley J. Baran.
- Updated media enhanced, 3rd ed.
- Boston : McGraw-Hill, c2004.
- xxxvi, 529, [42] p. : ill. (some col.), col. maps ; 25 cm.
Includes bibliographical references and index.
System requirements for accompanying computer discs: For Windows and MacIntosh.
0072998377 (alk. paper)
2004042576
Mass media. Mass media and culture. Media literacy.