International marketing / Philip R. Cateora, John L. Graham.
By: Cateora, Philip R
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Contributor(s): Graham, John L.
Material type: 
TextSeries: McGraw-Hill/Irwin series in marketing. Publisher: Boston : McGraw-Hill/Irwin, c2005Edition: 12th ed.Description: xxxiii, 697 p. : col. ill., col. maps ; 29 cm. + 1 CD-ROM (4 3/4 in.).ISBN: 0072833718 (alk. paper).Subject(s): Export marketing | International business enterprisesDDC classification: 658.8/4
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Library at Permanent Campus General Stacks | Non-fiction | 658.8/4 C359i 2005 C-01 (Browse shelf) | 01 | Available | 014321 |
Total holds: 0
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| 658.8/342 S333c 2010 C-04 Consumer behavior / | 658.8/3420973 MOC M9186 2016 C-09 Consumer behavior : | 658.8/4 C359i 2005 C-01 International marketing / | 658.8/4 C359i 2005 C-01 International marketing / | 658.8/4 C359i 2005 C-02 International marketing / | 658.8/4 C359i 2005 C-3 International marketing / | 658.8/4 C359i 2005 C-4 International marketing / |
Includes bibliographical references and indexes.
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