Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
Material type: TextSeries: The Irwin series in marketingPublication details: Chicago : Irwin, c1996.Edition: 12th edDescription: 1 v. (various pagings) : col. ill., col. maps ; 27 cmISBN:- 0256139903
- 0256206872
- 658.8 20
- HF5415.13 .M369 1996
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Books | M Azizur Rahman Library General Stacks | Non-fiction | 658.8 P426b 1996 (Browse shelf(Opens below)) | 01 | Available | 042152 |
Total holds: 0
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658.8 M123a 1993 Applications in Basic Marketing : Clippings from the Popular Business Press / | 658.8 M366i 2008 Earth : portrait of a planet / | 658.8 M366i 2008 Earth : portrait of a planet / | 658.8 P426b 1996 Basic marketing : a global-managerial approach / | 658.8 P426b 2002 Basic marketing : a global-managerial approach/ | 658.8 P426b 2005 Basic marketing : | 658.8 P426b 2005 Basic marketing : |
Includes bibliographical references and indexes.
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