Consumer behavior : building marketing strategy / David L. Mothersbaugh, University of Alabama, Del I. Hawkins, University of Oregon.
By: Hawkins, Del I.
Contributor(s): Mothersbaugh, David L.
Material type:
TextPublisher: New York, NY : McGraw-Hill Education, [2016]Edition: Thirteenth edition.Description: 786 pages 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781259232541 (alk. paper).Subject(s): Consumer behavior -- United States | Market surveys -- United States | Consumer behavior -- United States -- Case studiesDDC classification: 658.8/3420973
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Library at Permanent Campus General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-09 (Browse shelf) | C-09 | Available | 35270 | ||
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Library at School of Business Reference | Non-fiction | 658.8/3420973 MOC M9186 2016 C-01 (Browse shelf) | C-01 | Not For Loan | 035100 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-02 (Browse shelf) | C-02 | Available | 035101 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-03 (Browse shelf) | C-03 | In transit from Uttara University Central Library to Library at School of Business since 22.12.2023 | 035105 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-04 (Browse shelf) | C-04 | Available | 035103 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-05 (Browse shelf) | C-05 | Available | 035104 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-06 (Browse shelf) | C-06 | Available | 035106 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-07 (Browse shelf) | C-07 | Available | 035102 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-08 (Browse shelf) | C-08 | Available | 035107 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-10 (Browse shelf) | C-10 | Available | 035276 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-11 (Browse shelf) | C-11 | Available | 035277 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-12 (Browse shelf) | C-12 | Available | 035272 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-13 (Browse shelf) | C-13 | Available | 035279 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-14 (Browse shelf) | C-14 | Available | 035268 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-15 (Browse shelf) | C-15 | Available | 035274 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-16 (Browse shelf) | C-16 | Available | 035275 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-17 (Browse shelf) | C-17 | Available | 035278 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-18 (Browse shelf) | C-18 | Available | 035269 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-19 (Browse shelf) | C-19 | Available | 035273 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-20 (Browse shelf) | C-20 | Available | 035271 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-21 (Browse shelf) | C-21 | Available | 035270 | ||
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Library at School of Business General Stacks | Non-fiction | 658.8/3420973 MOC M9186 2016 C-22 (Browse shelf) | C-22 | Available | BBA-001610 |
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| 658.8/342 S333c 2010 C-02 Consumer behavior / | 658.8/342 S333c 2010 C-03 Consumer behavior / | 658.8/342 S333c 2010 C-04 Consumer behavior / | 658.8/3420973 MOC M9186 2016 C-09 Consumer behavior : | 658.8/4 C359i 2005 C-01 International marketing / | 658.8/4 C359i 2005 C-01 International marketing / | 658.8/4 C359i 2005 C-02 International marketing / |
Hawkins's name appears first on earlier editions.
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