The art of writing advertising : (Record no. 9568)

MARC details
000 -LEADER
fixed length control field 00738nam a2200217 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240924123800.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240924s2003 ilua g 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0844231002 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhUUL
Language of cataloging Eng
Transcribing agency BD-DhUUL
Modifying agency BD-DhUUL
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Higgins, Denis.
9 (RLIN) 16533
245 14 - TITLE STATEMENT
Title The art of writing advertising :
Remainder of title conversations with William Bernbach ... [et al.] /
Statement of responsibility, etc. interviewed by Denis Higgins.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lincolnwood, Ill. :
Name of publisher, distributor, etc. NTC Business Books,
Date of publication, distribution, etc. c1965.
300 ## - PHYSICAL DESCRIPTION
Extent 125 p. :
Other physical details ill. ;
Dimensions 23 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
Topical term or geographic name entry element Advertising copy.
9 (RLIN) 16534
Topical term or geographic name entry element Advertising executives
General subdivision Interviews.
9 (RLIN) 16535
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bernbach, William.
9 (RLIN) 16536
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan Non-fiction M Azizur Rahman Library M Azizur Rahman Library General Stacks 24.09.2024 Gift   659.1 B524t 2003 015893 24.09.2024 01 24.09.2024 Books
    Dewey Decimal Classification     Non-fiction M Azizur Rahman Library M Azizur Rahman Library General Stacks 29.10.2024 Donation   659.1 B524t 2003 015892 29.10.2024 02 29.10.2024 Books

Last date of update 27th August, 2024
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