New products management / (Record no. 9357)

MARC details
000 -LEADER
fixed length control field 02513nam a2200313 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240918101725.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240918m19971983nyu gob 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781260512014
Qualifying information (pdf)
Canceled/invalid ISBN 9781259911828
Qualifying information (hardcover ;
-- alk. paper)
Canceled/invalid ISBN 9781260512021
Qualifying information (loose-leaf ;
-- alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhUUL
Language of cataloging Eng
Transcribing agency BD-DhUUL
Modifying agency BD-DhUUL
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.5/75
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Crawford, C. Merle
Fuller form of name (Charles Merle),
Dates associated with a name 1924-2012,
Relator term author.
9 (RLIN) 16004
245 10 - TITLE STATEMENT
Title New products management /
Statement of responsibility, etc. Merle Crawford, University of Michigan, Emeritus, Anthony Di Benedetto, Temple University.
250 ## - EDITION STATEMENT
Edition statement Twelfth edition.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1912
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York, NY :
Name of producer, publisher, distributor, manufacturer McGraw-Hill Education,
Date of production, publication, distribution, manufacture, or copyright notice 1997
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. "New products have always been of interest to both academics and practitioners, and organized, college-level instruction on the subject of new products management traces to the 1950s. By the 1990s, a new products management discipline had evolved. The Product Development & Management Association (PDMA) has flowered to close to 3,000 members in some 50 countries around the world, and there are over 20 local chapters in the United States alone, plus international affiliates in a dozen countries. Over 300 colleges have courses on the subject of new products, and the field's journal, the Journal of Product Innovation Management, has a track record of publication of over three decades.. The job title of new products manager or director is becoming much more common and is offering much earlier entry than 20 or 25 years ago; we also see the emergence of higher level positions for careers to build to. The PDMA now offers a practitioner certification (New Product Development Professional, or NPDP), recognizes the best product developing firms (with its Outstanding Corporate Innovator award), and has been able to do what those in many fields have not, that is, merge the thinking and activity of professors and practitioners. Information on the PDMA can be found at www.pdma.org"--
Assigning source Provided by publisher.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record and CIP data provided by publisher; resource not viewed.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New products
General subdivision Management.
9 (RLIN) 1210
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Di Benedetto, C. Anthony,
Relator term author.
9 (RLIN) 16005
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books

No items available.


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