MARC details
| 000 -LEADER |
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| fixed length control field |
02522nam a22002894a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
240122s2006 nyu b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2006049494 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1403975817 |
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| International Standard Book Number |
9781403975812 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)ocm70676637 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
BAKER |
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C#P |
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YDXCP |
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OCLCQ |
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GHG |
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COO |
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VP@ |
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BTCTA |
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CQU |
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BTN |
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DLC |
| Language of cataloging |
BD-DhUUL |
| 042 ## - AUTHENTICATION CODE |
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| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HD30.28 |
| Item number |
.M686 2006 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.41 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Mourkogiannis, Nikos. |
| 9 (RLIN) |
7970 |
| 245 10 - TITLE STATEMENT |
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| Title |
Purpose : |
| Remainder of title |
the starting point of great companies / |
| Statement of responsibility, etc. |
Nikos Mourkogiannis ; foreword by Roger Fisher. |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
Palgrave, |
| Date of publication, distribution, etc. |
2006. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xv, 253 p. ; |
| Dimensions |
25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references (p. [209]-246) and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
pt. 1. What is purpose? Introducing purpose -- The real value of purpose -- What purpose is not -- pt. 2. Great stories of purpose. Tom Watson's passion for discovery -- Warren Buffett and the excellence of financial artistry -- Sam Walton's altruistic commitment to the customer -- The heroic purpose of Henry Ford and Siegmund Warbug -- pt. 3. How purpose builds greatness. Purpose and morale -- Purpose and innovation -- Purpose and competitive advantage -- Purpose and leadership -- Purpose in action -- Appendix 1: Panthea and Booz Allen Hamilton: our proposition -- Appendix 2: 50 key points. |
| 520 1# - SUMMARY, ETC. |
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| Summary, etc. |
"In Purpose, Nikos Mourkogiannis turns the entire idea of leadership on its head and shows that in business, the choice between values and success is no choice at all. He argues that a company must satisfy the need for Purpose - a set of values that defines it and inspires and motivates its employees. Rather than organization and structure, ideas are what cause companies to go from good to great." "Drawing on the works of the great philosophers and using examples from multiple industries, Mourkogiannis identifies the four major types of Purpose - discovery, excellence, altruism and heroism - and shows how to harness their power to unite and energize an organization. In an era of corporate scandals and declining morale, the principles revealed here will be indispensable for companies that aspire to meaningful success."--BOOK JACKET. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Business planning. |
| 9 (RLIN) |
2238 |
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| Topical term or geographic name entry element |
Leadership. |
| 9 (RLIN) |
353 |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
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| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0665/2006049494-b.html">http://www.loc.gov/catdir/enhancements/fy0665/2006049494-b.html</a> |
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| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0665/2006049494-d.html">http://www.loc.gov/catdir/enhancements/fy0665/2006049494-d.html</a> |
