Marketing /
Zikmund, William G.
Marketing / William G. Zikmund, Michael d'Amico. - 4th ed. - Minneapolis/St. Paul : West Pub. Co.,. 1993 - 1 v. (various pagings) : col. ill., col. map ; 29 cm.
Includes indexes.
0314011323 (student ed. : recycled, acid-free paper) 0314013008 (teacher's ed. : recycled, acid-free paper)
Marketing.
658.8
Marketing / William G. Zikmund, Michael d'Amico. - 4th ed. - Minneapolis/St. Paul : West Pub. Co.,. 1993 - 1 v. (various pagings) : col. ill., col. map ; 29 cm.
Includes indexes.
0314011323 (student ed. : recycled, acid-free paper) 0314013008 (teacher's ed. : recycled, acid-free paper)
Marketing.
658.8