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Strategy : winning in the marketplace:core concepts, analytical tools, cases /

Thompson, Arthur A.

Strategy : winning in the marketplace:core concepts, analytical tools, cases / Arthur A. Thompson, John Gamble and A. J. Strickland - Boston: McGraw-Hill, ©2004 - xv, 591p.: ill. ; 26 cm.

Includes index

ISBN: 0072847700

Subjects--Topical Terms:
Case studies
Conglomerate corporations

Dewey Class. No.: 658.4012

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