Marketing /
Etzel, Michael J.
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. - 13th ed. - Boston, Mass. : McGraw-Hill, c2004. - xxi, 650, [59] p. : col. ill., maps ; 28 cm.
Includes bibliographical references and indexes.
0072526505 (alk. paper) 0071214550 (international : alk. paper)
2003043615
Marketing.
HF5415 / .S745 2004
658.8
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. - 13th ed. - Boston, Mass. : McGraw-Hill, c2004. - xxi, 650, [59] p. : col. ill., maps ; 28 cm.
Includes bibliographical references and indexes.
0072526505 (alk. paper) 0071214550 (international : alk. paper)
2003043615
Marketing.
HF5415 / .S745 2004
658.8